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"Very nice Posters. The quality is amazing and we received it very quickly !"
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"A shop to visit absolutely. Huge selection of posters. We spent more than an hour there !"
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"Perfect to find gift. Price are very good. An they can frame and pack it on site"
About the Artist
Edward Penfield was a pioneering American graphic artist of the late 19th century, widely regarded as the father of the American poster. Working primarily in Boston and New York, Penfield brought a fresh clarity to magazine advertising, combining bold illustration with innovative typography. His influential style helped define the look of illustrated periodicals and set a new standard for visual communication in public spaces.
This vintage poster finds its place among icons in our famous artists collection, where the evolution of design and the legacy of fine art prints are celebrated.
The Artwork
Created in 1894 as a promotional poster for Harper's Magazine, this artwork captures the spirit of autumn and the growing popularity of cycling in American cities. During this era, magazines used striking visual campaigns to announce each new issue, reflecting the cultural shifts of the time. The image of a cyclist, set against a backdrop of falling leaves, symbolized not only seasonal change but also the embrace of modern leisure and urban life.
Intended for street display, the poster was designed to catch the eye of passersby and convey its message instantly. Today, it stands as a classic example of American magazine advertising and is a notable piece in the history of vintage advertising posters.
Style & Characteristics
Penfield's composition features broad, flat areas of color and strong, simplified outlines, giving the bicyclist and background a striking graphic quality. The large, hand-drawn lettering integrates seamlessly with the illustration, balancing visual impact with clear communication.
The palette is dominated by warm yellows and oranges, evoking the autumn season, while touches of blue and green add contrast and depth. Black accents define the figure and bicycle, enhancing the poster's legibility and modern feel. The overall mood is energetic and optimistic, characteristic of Penfield's approach to early American graphic design.
In Interior Design
This poster brings a lively yet refined touch to living rooms, hallways, offices, or creative studios. Its bold shapes and warm colors complement modern, minimalist, or eclectic interiors, pairing well with wood furnishings and black or brass frames.
For a cohesive look, echo the poster's autumnal hues with ochre textiles or terracotta ceramics, and introduce navy or muted green accents to reflect its cooler tones. As a cycling-themed artwork from our bike poster collection, it appeals to both design enthusiasts and vintage sports collectors.